WEGO

WEGO is a Japanese clothing brand started as a vintage store in 1994 in Amerika-mura where has been a center of youth culture in Osaka. WEGO is best compared to Urban Outfitters. They have both women’s and men’s clothes, shoes, and accessories. Most stores also have a vintage or used clothing section. The prices are a bit more expensive than Uniqlo but certainly not high end.

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About the Author

Kurita Makoto - I have worked for an apparel company with responsibilities in the overseas division and sales promotion. From those experiences, I noticed a lot of young people in the world is interested in Cool Japan, a mix of tradition, high-tech and pop culture. The blog is constantly being updated to bring you the latest news on Cool Japan